Brand Design UI/UX February 24, 2022

DevsNest

When launching their new website to the global leader in the website development sector, with over 25 staff. At the start of 2022, were ready to launch website but faced a recognizable challenge: how to keep clients engaged within the website?

Task

Helping a website development agency design its brand identity, visual communication system, and website. A single cross-platform application with a harmonized UX flow that helps people to get their projects done.

  • Strategy

    Brand Strategy, UX Strategy

  • Client

    DevsNest

  • Platforms

    Desktop, Android

  • Tools

    Figma

⬤ 01. Challenges

Getting every audiences of worldwide
users engaged in a new visual
identity, by letting them order
through the website.

Previously, DevsNest had a website but it had no visual identity and there was no way to engage users. Users could only view the general information of the company; the website has no feature to order upfront and connect project managers directly from the website.

It was a bit challenging to come up with a solution to make interaction with both users & project managers on the same platform.

⬤ 02. Experience

A fluid visual user
experience with a
new solutions.

The goal was to make the website user-friendly and give users a feature to order upfront. The new user journey will be very much effective for both the clients & the project managers. The dashboard & interactive messaging interface will be helping along the way.

The overall design of the website is giving a wonderful vibe. The color & interactive buttons will take the users to the point where they can fulfill their wishes.

Color palette

/ Foundations

Primary
#2966F3
SCSS var
$N/A

R 41
G 102
B 242

Brand Blue

Secondary
#FD3946
SCSS var
$N/A

R 253
G 57
B 70

Brand Red

Black
#111013
SCSS var
$N/A

R 17
G 16
B 19

Moonlight Black

Isabelline
#F2F0EC
SCSS var
$N/A

R 242
G 240
B 236

Isabelline

Typography

/ Scales

Typeface
DM Sans

Usage
Headlines

Everyone has the right to an effective remedy by the competent national tribunals for acts violating the fundamental rights granted him by the constitution or by law.

AaBbCcDdEeFfGgHhIiJjKkLlMmNnOoPpQqRrSsTtUuVvWwXxYyZz 0123456789

Typeface
DM Sans

Usage
Subheadlines

Everyone has the right to an effective remedy by the competent national tribunals for acts violating the fundamental rights granted him by the constitution or by law.

Typefase
SF Pro Display

Usage
Paragraphs

Everyone has the right to an effective remedy by the competent national tribunals for acts violating the fundamental rights granted him by the constitution or by law.

⬤ 03. Mobile Experience

Putting our focus on
changing the way people
think of mobile experience.

Let's make,
somethin' fun together!

LET’S COLLABORATE
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