Agency UI/UX February 10, 2023

Apollo Studio

Apollo Studio is a dynamic and innovative web agency that has made a name for itself by delivering top-notch web design and development solutions, e-commerce solutions, digital marketing, and branding services. The agency has an impressive portfolio of clients from various industries, including e-commerce, technology, and healthcare. Additionally, the agency offers courses for students who want to learn the ins and outs of web design and development. Apollo Studio has reached out to get help designing intuitive and user-friendly interfaces that meet the needs of its clients.


Create an engaging and user-friendly interface by designing visual elements, creating wireframes, and ensuring optimal user experience.

  • Strategy

    UX Design

  • Design

    Brand Design ,Wireframing, UI Design

  • Client

    Apollo Studio

  • Tool

    Figma, Illustrator

⬤ 01. Challenges

Crafting intuitive and captivating experiences for digital success.

Firstly, I must ensure the design is visually appealing, easy to navigate, and user-friendly. This would require extensive research into the target audience and their preferences.

Secondly, I need to ensure the website is responsive and works seamlessly across different devices and platforms.

Thirdly, I must incorporate the brand’s identity and message into the design while ensuring consistency with other marketing materials.

Finally, I would need to work closely with the development team to ensure the design is technically feasible and can be implemented efficiently.

My primary challenge is creating a website that meets the client’s expectations while also delivering a positive user experience.

⬤ 02. Experience

Crafting digital experiences that leave a lasting impression.

I created a clean and modern website design with a focus on user experience. The design incorporates a bold color palette, easy-to-use navigation, and clear calls-to-action to guide users through the website. The website also features responsive design, ensuring a seamless experience across all devices.

For the student course video, I included UX features such as a straightforward and easy-to-use navigation menu, an intuitive video player with playback controls, a progress bar to track course completion, and the ability to take notes or bookmark sections for later reference.

Color palette

/ Foundations

R 30
G 56
B 74

Blue Dianne


R 246
G 246
B 246

Wild Sand


R 93
G 118
B 133

Greyish Turquoise


R 193
G 223
B 240

Tropical Blue

I recommend using a color palette that evokes professionalism, creativity, and trustworthiness. Blue Dianne represents trust, stability, and sophistication, essential for a creative agency.

Overall, this color scheme balances professionalism and creativity, providing a visually appealing and trustworthy website for Apollo Studio’s potential clients. It also aligns with their services, highlighting their web design and development expertise, e-commerce solutions, digital marketing, and branding.


/ Scales

DM Sans


DM Sans is a popular choice for UI because it’s legible, easy to read, and versatile. Its multiple weights and styles make it suitable for various design needs.

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DM Sans


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Beatrice Regular


With more than 16+ years of experience, our team has become a leader in digital design and innovations.
⬤ 03. Mobile Experience

Experience digital magic,
seamlessly on the go.



Stacey Grey
Brand Research

John Stamper
Project Manager

Colin Mondero
Account Manager

Art Direction

Stephen Miller
Creative Director

Sarah Rickson
Brand Strategy


Melissa Macaya
Graphic Design

Mark Caldwell
UI/UX Desing


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